No one can buy an AI recommendation. There is no ad slot inside an AI answer. What you can do is become the most findable, most understandable and most cited brand in your category, then measure it. That is the entire job of AI Presence.
Free scan: see where you stand
Five real buyer questions, two engines, no login. Takes about a minute.
What AI Presence does
Measure what AI actually says
Bellwether asks ChatGPT, Perplexity and Gemini the real questions your buyers ask, then records whether you are named, cited, recommended, described accurately, and who gets mentioned instead.
Fix what blocks the engines
A technical audit checks whether AI crawlers can reach and understand your site: crawler access, structured data, entity clarity, answer-first content, llms.txt and ai.txt.
Publish the work that earns it
Every gap becomes a ranked action with the content already scoped. One click sends it into the Bellwether writer, in your brand voice, ready to approve and publish.
Watch the line move
Re-measure on the same question set and see coverage, citation share and recommendation share change over time, by engine.
How it works
Bellwether writes the questions
From your brand profile, category and competitors, it generates the buyer questions people ask AI, across research, comparison, local and problem intent.
It asks every engine
Each question runs against multiple answer engines and the full answers are stored, not just a score.
It scores and diagnoses
Mention, citation, recommendation, sentiment, accuracy and competitor share, plus the site-level blockers behind the gaps.
It produces the work
A ranked action list, with content briefs that flow straight into the Bellwether content engine.
Where AI Presence sits in the Bellwether loop
AI Presence is the measurement stage. Every cycle it asks the answer engines the questions your buyers ask, records whether you are named and cited, then feeds that back into step 01 so the next thing you publish targets the gaps.
Measure Performance
Website and social performance flows back into the Brain, alongside AI Presence: whether ChatGPT, Perplexity and Gemini name and cite your brand.
Analyze Signals
Market, competitor, audience and channel signals are read together.
Plan the next move
The Brain picks the topic with the most upside.
Create the content
SEO and AEO optimized posts in your brand voice.
Review and publish
One approval sends the post to your website and your social channels.
Questions people ask
AI Presence is the Bellwether tool that measures whether AI assistants like ChatGPT, Perplexity and Gemini mention, cite and recommend your brand when buyers ask questions in your category, then shows you exactly what to fix and publish to improve it.
No, and neither can anyone else. There is no paid placement in AI answers. What Bellwether does is make your brand easier to find, easier to understand, better supported by evidence, and more likely to be cited, then measures whether that work is succeeding.
Gemini, ChatGPT and Perplexity, with results tracked separately for each engine because they source answers differently.
SEO measures ranked links. AI Presence measures the answer itself: whether you are named inside it, cited as a source, and recommended over competitors. The work overlaps, but the scoreboard is different.
Monthly is a good rhythm for most brands. The same question set is reused so the trend is comparable run to run.
The free scan runs five questions on two engines to show you where you stand. The full tool inside Bellwether runs your complete question library across all engines, adds the technical audit, competitor share, trends and the content actions.
From signal to strategy to finished work.
AI Presence is one measurement inside the Bellwether loop. What it finds becomes the next thing you publish, automatically.